Overview
This feature is not available in all solutions. For more information, contact your supplier point of contact.
Zift123 makes it easy for you to create and maintain a powerful and consistent social media presence, with very little cost or effort.
A simple online dashboard coupled with a fully automated delivery infrastructure lets you manage your social presence across today’s most popular platforms, including Twitter, Facebook, LinkedIn, and WeChat.
Get direct access to an entire library of relevant content you can use to build awareness, develop online communities, and nurture interactive relationships.
With the Zift platform, you can schedule and publish your own posts across all of your linked social media platforms.
Tips for creating your own posts:
- Twitter - We will follow Twitter guidelines that include the following:
- We limit your social posts for Twitter to 280 characters. Click here to find the types of content Twitter considers in the 280 character limit.
- Tweeting best practice is to post from a single account.
- Learn more about Twitter Best Practices.
- LinkedIn - LinkedIn rejects social posts containing links that use any of the following characters: { } | \ ^ `
- WeChat - WeChat has the following guidelines.
- Zift will support the article broadcast message type.
- Users can publish WeChat's broadcast allotment of one broadcast message per day for a subscription account: four messages per month for a service account. Any additional posts will appear in Post History with an error message.
- WeChat does not support links out from posts, so you will not be able to use Social Forms.
- Social media posts that you create do not require approval.
Prerequisites
You should be familiar with the following topics before continuing:
- Zift123 Username
- Zift123 Password
- About Social Media
How to Create Your Own Social Media Posts
You can Create Posts from these any of these menus:
- Social Media > Upcoming Posts
- Social Media > Library Posts
- Social Media > Post History
- Select Create Post.
- In the Create Social Post window:
- Select the social media platforms where you wish to publish your post.
- Enter the main text of your post.
- For WeChat, the post cannot exceed 600 characters.
- For WeChat video messages cannot exceed 20 minutes.
- For WeChat video files supported are rm, rmvb, wmv, avi, mpg, mpeg, and mp4.
- Post an image either with a URL or by uploading. Images are limited to 3 megabytes.
- The WeChat platform has these additional fields:
- WeChat Group - From the drop-down list, select the group for this account. These groups are created in WeChat and allow users to send targeted messages. If a group is not set, unclassified will show.
- Post Title - Add a title that does not exceed 64 bytes.
- WeChat Post URL
- Select if users must fill out a form before they view your promoted content.
- Schedule your post for publication.
- Auto-Schedule - Zift will automatically select a time to publish your post for maximum impact.
- Select Date and Time - You choose your own date and time.
- Post Now - This will publish your content immediately.
- Select Create Post.