Overview

A campaign is a collection of marketing activities including emails, email workflows, web plugins, print media, digital advertising, or a combination of the above. A campaign can be supplier-provided, or you can create your own campaign. By creating campaigns, you will be able to gather data in one place for all the marketing activity around a specific product or service that is offered.

Reference materials are provided to support your campaign efforts. You can view and download materials to use at your discretion. Materials include:

• Product data sheets.
• Powerpoint presentation.
• Best practices guide.
• Explanation of a campaign with workflows and multiple pieces of content.
• Content provided in English. You may want to send this content to a translation service for translation to another language. 

You can access reference materials from Campaigns > My Campaigns > any selected campaign > Reference Materials. In the Campaign Reference view, you can do the following: 

1. View reference material.
2. Download reference material.
3. Add an activity, hold, start, or edit a campaign.

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